Business Valuation - Begins with Insights Webinar

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Business Valuation – It all begins with Insights


Business Valuation – It all begins with Insights

By , August 14, 2020

Business Valuation is often described as “more art than science”, but it doesn’t need to be. Completing a business valuation is essentially answering two key questions – what return can I get from my investment and how risky is it?

While some business owners go into business seeking an income or wage, most go with the expectation to build up their business’ value over a period of time and extract that value when they exit. However, very few business owners know the actual value of their business and more importantly how that value is really determined. This is a key aspect of exit planning – what are the key value drivers of your business?

What the webinar addresses:

  • Key concepts and valuation methods
  • Risk and return

What you can expect to learn:

  • How to conduct reverse due diligence – a thorough analysis from a buyer’s perspective
  • How to identify gaps that may prevent a business owner from maximising return


Craig West

Craig West

Managing Director | Succession Plus

Craig West is a strategic accountant who has over 20 years’ experience advising business owners. His background as a CPA in public practice, provided invaluable experience in the key issues of concern to business owners. Following 6 years of study to gain two masters degrees, Craig focused on Capital Gains Tax (CGT) for business sales advising on strategic management of tax issues. This experience formed a very strong view that business owners (and often their advisers) were unprepared and unaware of the steps required to prepare a business for exit.

Craig now acts as a strategic mentor for mid-market business owners and has written four critically acclaimed books on employee incentives, succession planning, asset protection and exit strategies. Craig has conducted numerous seminars and keynote presentations throughout Australia & internationally, including adviser education programs for the Institute of Chartered Accountants and CPA Australia.